• Vice President, Sales

    Job ID
    Job Location
    Working Hours
    Monday - Friday 8-5 and in accordance with the normal sales cycle
  • Overview

    Provide strong leadership to the branch sales and marketing organization to accomplish the Operating Unit objective of being the Distributor of Choice in our Market area and achieving sales/margin improvement above and beyond historical results.


    • A dynamic visionary leader that will inspire the Sales and Marketing organization to new levels of excellence, execution, enthusiasm, and confidence
    • Sets clear direction, develops specific plans, hold Associates accountable, provides the training and environment necessary for the Sales and Marketing departments to accomplish their goals aligned with Operating Unit/ Food Group objectives
    • Promotes confidence and earns the respect of the sales team as an inspirational leader, resulting in tangible financial increases
    • Perform financial planning and measurements utilizing KPI measurements and available technology
    • Deals with Associates and customers with honesty and integrity - is trusted!
    • Understands the nuances of our market area, its competitive challenges, and will positively impact our perception in our market area Works as a member of the team with Associate Services to recruit and hire high performing teams.
    • Plans, directs and executes any arrangements required for participation in trade shows or other programs.
    • Understands the financial condition and needs of the branch and plans accordingly.
    • Responsible for all aspects of the selling process including Street, Chain, Healthcare, Beverage Department, Marketing and Sales Support Department
    • Initiative, problem solving skills, ability to create an energetic and productive organization. 
    • Other responsibilities and duties as assigned.

    Key Responsibilities:

    • Weekly/monthly results
    • Sales & GP
    • GP$ Drop 
    • New accounts/Lost account
    • District performance
    • Collections and credit issues
    • Expenses
    • Sales Promotions support and work with Category Management
    • Account profitability
    • Key account contacts and relationships 
    • Key TAP lead street & Chain 
    • DSM development 
    • Marketing planning and execution 
    • Sales and Marketing strategy development, implementation, and execution
    • Liaison for Sales & Marketing with Operating Unit management  
    • Utilization of tools and technology 



    • High School Diploma or equivalent
    • Bachelor’s degree in Business or related field or the equivalent combination of education and industry sales experience
    • Minimum of ten years of broad line food service experience, with at least five years in sales leadership
    • Demonstrated ability to communicate effectively with all levels inside and outside of the organization
    • Ability to build effective interpersonal relationships with associates and customers
    • Exhibits the highest level of customer service in our industry
    • Excellent written and verbal communication skills
    • Intermediate computer skills, with prior experience in industry and sales related software preferred
    • Possess valid driver’s license, reliable transportation and required insurance
    • Ability to pass background investigation and drug screen


    Other Skills and abilities:

    • Ability to work both independently and as an effective and inspiring leader of a sales team
    • Able to speak effectively in interpersonal situations and before groups of associates and customers
    • Ability to use skills to organize and manage strategic issues
    • Effective, dynamic presentation skills
    • Excellent in planning, executing and follow-through
    • Exhibits the ability to generate creative, effective programs and solutions
    • Proven ability to quickly problem solve in a fast paced, high production environment
    • Ability to organize and prioritize workload to meet deadlines

    Equal Employment Opportunity Employer M/F/Vets/Disabled.


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